How we've grown our clinical practice with and endurance sports mindset

I’ve been reflecting on our growth in the past year and the factors that have helped us expand our clinical services and enabled us to provide therapy to a large number of clients. I’m hoping the following thoughts are helpful to anyone who is hoping to grow their capacity to serve others.

How weve grown.jpeg

Here is what I attribute our growth to:

  1. Commitment for the long-haul: I incorporated Endurance in 2009 and have been working tirelessly at it for all those years. Before incorporation, since 2005 when I became licensed as a psychologist, I worked to build my base, expertise, innovation, connections and knowledge to support what was to come.

  2. Rest and rejuvenation: In 2016, taking a much-needed sabbatical gave my partner and I space and time to re-boot, re-energize, re-focus and dive into bringing on a team of wonderful therapists. Read more about the sabbatical and why I highly recommend one even if you think it’s impossible.

  3. Solid support: We are lucky to have an amazing team of support staff who have been working with us tirelessly from the beginning. They do all the behind the scenes work – the website maintenance, billing and administration.

  4. Reliable and committed staff: We are also blessed to have our clinicians, Carey Shaffer, Psy.D. and Maggie Krier, LMFT, who have worked with us so reliably for so many years, as well as all of the wonderful skilled staff who joined us in 2016.

  5. Endurance mindset: Thinking of our business & work and all its’ areas with an Endurance sports mindset has helped sustain and grow our capacity. I equate this journey to training for a marathon or triathlon:

  • We have the equivalent of training plans and coaches for business, clinical and sports training practice – we follow, lead, create, grow and learn constantly.

  • We do the daily training - we have committed to a business model and goal that serves and helps more people effectively and we do the tasks and work every day, except for rest days.

  • When we are discouraged or overwhelmed we slow our pace, catch our breath, ask for help and remember that we just need to keep moving forward. We don’t get attached to the highs or lows of our sport or life or business.

  • We know that in the end of it all, what counts is that we enjoy what we are doing, who we are doing it with, what we learned and taught, and who we helped along the way.

Good luck and if you need any help with growing your business or practice please contact us.

Dr. Cory Nyamora is an endurance sports coach with certifications from USAT and USATF, a licensed clinical psychologist, and the founder of Endurance – A Sports & Psychology Center, Inc. He provides endurance coaching for beginner and experienced athletes, as well as psychotherapy services to children, adults, and families.

Find out more at runinkenya.com and endurancecenter.org or call 510.981.1471.

Cory Nyamora, Psy.D., Founder/Director

I am a licensed clinical psychologist and running and triathlon coach. I received my Doctoral degree in Clinical Psychology from the California School of Professional Psychology (Alliant International University) in 2004. I held prior coaching certifications through USA Triathlon from 2008-2020 and USA Track and Field for several years.

I provide clinical psychotherapy services, trainings and workshops, consultation and supervision for psychology, social service and foster care agencies, as well as triathlon and running coaching. Please check out the links below to learn more about my therapy philosophy, areas of specialty and services.

I was born and raised in Kenya and immigrated to the U.S. in 1993. One of my passions is leading running trips to Kenya. I love the outdoors and especially enjoy spending time with my family as well as trail-running, swimming, cycling, racing and enjoying travel, music, art, food, culture and reading.

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